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SUNNYVALE, CA, Jul 24, 2007 (MARKET WIRE via COMTEX News Network) --

Leadis Technology, Inc. (NASDAQ: LDIS), a leading mixed-signal semiconductor developer of color display driver ICs for small panel displays, today announced sample availability of the LDS519, a mono OLED driver IC with integrated controller supporting 4 gray 96x64 and 48-Icons. Integrating 13K bits of full frame memory, the LDS519 is a highly integrated SoC designed to provide vivid and accurate images for MP3 player and mobile phone sub-display applications.

The device inherits all the features of the LDS511, one of the most successful OLED drivers, but offers low cost to give customers the flexibility to prolong it useful lifetime on a wide variety of mobile applications. The interface of LDS519 supports the 80/68 series and Serial MPU interface. The 48 Icons with internal DC-DC helps low power consumption in waiting mode of mobile phone set. And LDS519 can adjust frame frequency for display quality and reference current for brightness of display. LDS519 has an input data order selection function to enhance the flexibility of the module design.

"The LDS519 enables us to satisfy our customer's request for continuous cost improvement on their high volume platforms. It does this successfully by achieving the same consistency and performance of its predecessor but at lower cost," said Jose Arreola, General Manger of DDI.

About the LDS519

The LDS519 4 grey 96x64 OLED LCD driver IC is a highly integrated high-performance device with integrated display RAM, on-chip oscillator, DC-DC Converter for driving icons and frame frequency adjustment. In addition, the LDS519 includes programmable display features such as area scrolling and partial display for enhanced screen performance. The 519 is designed to work with either COG and COF packages.

For more information, visit www.leadis.com.

About Leadis Technology, Inc.

Leadis Technology, Inc., headquartered in Sunnyvale, California, designs, develops and markets analog and mixed-signal semiconductors that enable and enhance the features and capabilities of mobile and consumer electronics devices. Leadis' product offerings include color display drivers, which are critical components of displays used in mobile consumer electronic devices; LED drivers, which provide controlled levels of current required to drive light emitting diodes in diverse applications including mobile backlight units; and audio CODEC and FM transmitter ICs, which are integral components in mobile media players and their associated aftermarket accessories. Leadis currently supplies display drivers supporting the major small panel display technologies, including a-Si and LTPS TFT LCD's, color STN LCD's, and color OLED displays, LED drivers supporting mobile backlighting applications, and audio ICs supporting portable media players and aftermarket audio accessories.

Certain statements in this press release including, but not limited to, statements as to the anticipated features, capabilities, benefits, potential market size, intended uses and performance of Leadis' new OLED Driver IC are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations. Such risks and uncertainties include, but are not limited to, delays in ramping new products into production, lack of market acceptance of our new products, risks associated with the company's efforts to expand its business beyond LCD display drivers, including the new LED drivers, delays in the integration of our ICs into consumer electronic devices, our reliance on third-party manufacturers, general mobile handset and semiconductor industry trends, and other risks detailed and from time to time in Leadis' reports filed with the Securities and Exchange Commission including its Form 10-K for the year ended December 31, 2006 and Form 10-Q for the quarter ended March 31, 2007. Leadis disclaims any obligation to update these forward-looking statements. (LDISG)

Contact Information:
Tracy Lam
Director of Marketing Communications
Leadis Technology, Inc.
011-852-2152-8889

SOURCE: Leadis Technology, Inc.

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